A shared love for fashion led best friends Barbara Boccara & Sharon Krief to create ba&sh. Their idea? To bring their dream wardrobe to life so that they could share it with other women. A brand truly made by women for women.
Timeless, wearable and, above all, chic are just three words that spring to mind in relation to the brand. Clothes to be worn and loved by all women are at the heart of the ba&sh aesthetic: fluid fabrics are offset with precise cuts, bursts of print contrast with refined details, and the feminine is given an urban allure.
The ba&sh style remains distinctly Parisian, uniting an expression of freedom with an easy, joyful elegance. It is easy to recognize a ba&sh dress…The key? The happiness of the woman wearing it.